12/31/2002 03:40:00 PM

Benny Hinn Takes In $100 million A Year

Benny is the quintessential CEO pastor. his ministry is raising money and expanding his celebrity. what fascinates me most about him is not his capacity to hawk jesus-snake-oil, but the duplicity of the millions who not only hang on his every word, but who wheelbarrow money into his crusades to place in the Kentucky Fried Chicken buckets that pass through the aisles before his healing power is unleashed. there should be management books written about this guy. the machiavelli of television evangelism is a sight to behold. i laughed when i read that he only comes out on stage when "How Great Thou Art" is playing. how telling...